American Deli & Liquor – Retail Website & E-commerce System

American Deli & Liquor – Retail Website & E-commerce System

Project Overview

American Deli & Liquor is a full website and e-commerce platform developed for a retail store, designed to provide a complete online shopping experience combined with automated operations and delivery integration.

The platform supports a wide range of product categories, offering customers an easy way to browse, purchase, and receive products while the business benefits from system integrations and real-time management tools.

Key Features

  • Full website structure (Home, Shop, Categories, Contact)
  • WooCommerce-based e-commerce system
  • Large product catalog (liquor, snacks, tobacco, beverages, etc.)
  • Category-based navigation for better user experience
  • Promotions and discount sections
  • Mobile-first responsive design
  • Optimized checkout process

Integrations & Automation

  • EvolveAPI Integration: Synchronization with POS systems
  • Uber Direct Plugin: Automated delivery dispatch and tracking
  • WooCommerce Mobile App: Real-time store and order management

How It Works

Customers browse products by category and place orders directly through the website.

Once an order is completed:

  • It is synchronized with internal systems via EvolveAPI
  • Delivery is automatically handled through Uber Direct
  • Store owners manage operations in real time via mobile tools

Impact

  • Enabled a complete digital presence for the business
  • Improved product organization and user experience
  • Automated delivery and order processing
  • Increased operational efficiency and scalability

Technologies Used

WordPress
WooCommerce
PHP
JavaScript
HTML5
CSS3
REST API

My Role

I developed and customized the full website and e-commerce system, structuring a large product catalog, integrating delivery automation through Uber Direct, and connecting the platform with internal systems via EvolveAPI. I focused on creating a scalable and efficient retail solution.